I came across this inspiring little video shortly after the New Year and it completely blew me away. It features an excerpt from an interview featuring Ira Glass, the host and producer of the wonderful radio show “This American Life” on NPR. In the interview, Glass offers up some sound advice for someone starting out in broadcast journalism, but his words will resonate with anyone working in a creative field. As a graphic designer, this short video hit me pretty hard and it perfectly encapsulates how I feel towards my own work. Oh, and the motion graphics and typography are pretty slick, too!
Many people get confused when it comes to picking a font or typeface mostly because they lack understanding and knowledge of typography. As a designer, I have dealt with clients who love display fonts, usually the free ones that you find on dafont. Now, I don’t have any problem with display fonts. They are called display fonts for a reason and aren’t used as if they were DIN or Baskerville; however, there are still a set of rules that you should follow. I have listed the attributes that I believe make a “good” typeface below. Continue reading
The other day we were discussing the interesting text layouts in Mark Z. Danielewski’s bestselling book House of Leaves. The book (in a very general sense) deals with a labyrinth and at certain points the formatting reflects that. We didn’t find many good photographs of the text online, so we brought the book in and took our own. Check them out below the fold. Continue reading
Wendy’s revealed its new logo design last week (See above). It is the first redesign for the Ohio-based fast-food company since 1983. The new design is part of Wendy’s new branding efforts and supports its new advertising campaign “Now that’s better.” Unfortunately, we cannot really say the same about Wendy’s new brand identity. Continue reading
Last week Microsoft presented its new, highly-anticipated brand identity. It is the first logo design in 25 years for the Redmond tech giant. In preparation of exciting new product launches such as Windows 8, Windows Phone 8 and several store openings, Microsoft also decided to redesign their brand identity. However, Microsoft’s new direction has been received so far with mixed emotions. Continue reading
While making my morning meal the other day, I started to wonder how each ingredient I was mixing in might look on its own if it were to “spell itself.” I set out to display the contents of my favorite burrito recipe by utilizing some experimental typography. I ended up becoming excited by the results you see below, so I wrote out the instructions for preparing the foods as well and added that in. I’ve included a PDF download at the very bottom to act as the first page of an ongoing “Graphic Recipe” book. Any ideas for what recipe to create next? Continue reading
If you’re looking for a fresh font for a specific project or to impart an identity on a brand, you want to find something that is functional but distinctly grabs the eye. Here are some online type foundries that offer fonts that can help you to achieve that bold effect. Continue reading
When I look around the world that lies outside, I see many different things. One thing that stands out to me is signs. My eyes naturally scan the letters that are on the signs and, aside from just reading the words that they form, I also take note of the typeface that they use. Now there are thousands of different typefaces out there, so one can imagine how difficult it can be to pinpoint exactly which one they are looking at. What makes it even more difficult is the fact that many typefaces look the same; however, if one takes the time to notice and remember the slight differences between these typefaces, it will be easier to distinguish one from the other. One typeface may have longer ascenders than the other, or it might have a bigger x-height- whatever the difference is, it’s just a matter of knowing which characteristics to look for. For this post, I will compare the Arial typeface to Helvetica, and Gotham to Avenir. Continue reading