Why Snickers’ AdWords Campaign Nailed It
Last month, Snickers launched a campaign through AMV BBDO that bought out misspelled Google search terms and served ads that reminded them they can’t spell properly when they’re hungry. The campaign, besides being funny, is a slam dunk for various reasons and serves as a good reminder of what creatives should strive for.
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Post-PC Infographics
Whether you know it or not, the times they-are-a-changing – and they have been for some time. Here are some infographics we created showing some of the important facts about the Post-PC era and how clients and agencies must adapt to remain competitive and relevant.
Click here to see the full-size infographic, or check below the fold for each individual piece.
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Monsters University – Throwback Thursday
The students at Monsters University started submitting their own Throwback Thursday pictures yesterday. Though Thursday has come and gone, you can submit your own Throwback Thursday picture to become part of an exclusive Monsters University collage over at Pixar’s Yahoo! Movies hub. In addition, you can follow the throwbacks on Twitter at #MonstersUTBT.
When you’re done, don’t forget to study up on your scaring over the weekend – we hear there’s a quiz next week.
Film and TV General Topics Social MediaAnimated GIFs from PSY’s “Gentleman”
Here’s a new set of GIFs we created from the video for “Gentleman” by K-Pop artist PSY. “Gentleman” set a new Youtube record this last weekend by being viewed over 22 million times within the first 24 hours of its release, shattering the previous record of 8 million held by Justin Bieber’s “Baby.” Click below to see some of our favorite hijinks from the video, and make sure to head over to YouTube to watch the entire feature.
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Vertical Response’s Copywriting Cheat Sheet
Here’s an infographic from email service Vertical Response’s blog on how to write for various platforms on the web. Most of you likely have this drilled deep into your skull, but a quick refresher never hurt anyone.
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Posting to Reddit – An Idiot’s Guide
So, for who knows what reason, you’re posting to Reddit. You could be showing off a picture of a cat, something “hilarious” your family did, or trying to show off anything cool you came across (or want to promote). Reddit is a great tool for getting mass exposure to an idea, but you have to play by the unwritten laws of the community. In this post, I’ll try to give you a lay of the land for your endeavors, be they personal or commercial.
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Psy Reaches Major YouTube Milestone Gangnam Style
There’s a new king. This week a major milestone was reached. Psy’s ‘Gangnam Style’ sets the world record with more than 1 billion video views.
Facebook Gating – Don’t Lock Out Your Customers
There are two things wrong with the image above, which is the first screen you’ll see when you fire up the Highlight iOS app. The first is the logo, but I’ll let someone with some design experience tackle that one. The second and more important thing is the Facebook login. This is something I’ve been seeing more and more often. This blog post was inspired by seeing this screen and by Mullen’s Election Protection campaign for JetBlue. I was checking it out when it asked me to log in with my Facebook and offered no alternatives (although since the contest is over now, you can’t see for yourself). So here we are.
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How I Met Your Mother – Infographics
How I Met Your Mother aired the 6th episode of its 8th season last night: “Splitsville.” Here are some infographics about each of the characters on the show celebrating its 8 season run!
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The True Value of the Facebook “Fan”
As marketers, we all know that Facebook, along with other social media outlets, has allowed marketers to engage in two-way conversations with consumers. This has created the potential to foster meaningful, two-way conversations with consumers on a regular basis. But, is something missing?
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