Category: Social Media (page 2 of 6)

Super Bowl Trends

As Super Bowl weekend nears, a few of the big tech names have launched activities, commercials, and applications focusing on the big audience week.

Here’s a few…

Über (Los Angeles):

Uber and Animal Planet are teaming up with Wags and Walks dog rescue to deliver puppy playtime to offices in Los Angeles. (Pretty cute!)

Facebook:

Facebook Rolls Out Football-Only Feed Ahead of Super Bowl

Because we all know it’s all about the feed the feed the feed.

Google

Google trends is  on the hunt for the next Super Bowl Champion.

Hint: I don’t think Bostononians are gonna be happy with the  current trend.

Uber-tastic!

Today, Uber announced an ice-cream filled event in Los Angeles and 144 other cities! The team at Oskoui+Oskoui decided to experience this excitement.

Uber gave out ice cream and “Uber swag,” which was a pair of customized Uber sunglasses.
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Bluetooth with the Blue Crew

Dodgers Stadium
2014 marked the rollout of iBeacon technology to a number of MLB ballparks across America. Los Angeles’ own Dodgers Stadium notably implemented its own system along with the Padre’s Petco Park down in San Diego. While the press releases were alluring, we wondered what the actual user experience was like for the average fan in the stands, so we put on our best blue shirts and headed over to 1000 Elysian Park.
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YouTube Ads Leaderboards


Digital. The final frontier – until the next one. Infinitely measurable, but still with its stumbling blocks. Fortunately, the YouTube Ads Leaderboards provides a benchmark for measuring effectiveness on one of the biggest digital platforms. As a part of Google’s Think Insights, the Leaderboards show off success stories on YouTube. It’s easy to find what ads struck a chord with their audience, and then read case studies on how they achieved their goals.
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[Adult Swim] Bump Building

Adult Swim Bump Builder
So you think you’re a wise guy, huh? Do you look like a clown to you? If so, you might want to try your hand at Adult Swim’s Bump Builder. Adult Swim has long been famous for its 15 second “bumps” which serve as self-advertisement for the channel’s brand. The writers over at Adult Swim have written everything from the inane to the absurd, and now they’ve opened up the flood gates to UGC on iOS and Android. No promises that your classically sardonic wit will get your 15-second Bump on the air, but you said to never tell you the odds anyway.

When you download the app, you can also sync it with Adult Swim to get extra content while you watch. Everybody loves extra content.

You can download the iOS app here.
You can download the Android app here.
And you can access the wildly colorful web version here.

You can also check out the ghosts of bumps past over at BumpWorthy if you’re looking for an example to live by.

Reservoir Dogs in Under Six Seconds


This is what Reservoir Dogs looks like when you subtract 98 minutes and 54 seconds. Click above to hear our award winning Vine sound engineers at work.

Introducing GLTCH – A Free Glitch Art App for iOS

GLTCH
Available today for free in the iTunes App Store, the iOS app GLTCH streamlines the creation of glitch art. Turn any image or GIF into a beautiful mistake with GLTCH. Getting started is easy – simply upload a picture or animated GIF or grab one from the search gallery. Choose a GLTCH and then save your creation to your phone or share it to your favorite social networks.

You can see examples of glitch art on the GLTCH Tumblr.

Be sure to follow @GLTCH on Twitter for updates and news.

Why Snickers’ AdWords Campaign Nailed It


Last month, Snickers launched a campaign through AMV BBDO that bought out misspelled Google search terms and served ads that reminded them they can’t spell properly when they’re hungry. The campaign, besides being funny, is a slam dunk for various reasons and serves as a good reminder of what creatives should strive for.
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Post-PC Infographics

Post-PC Main
Whether you know it or not, the times they-are-a-changing – and they have been for some time. Here are some infographics we created showing some of the important facts about the Post-PC era and how clients and agencies must adapt to remain competitive and relevant.

Click here to see the full-size infographic, or check below the fold for each individual piece.
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Monsters University – Throwback Thursday

Monsters University - Throwback Thursday
The students at Monsters University started submitting their own Throwback Thursday pictures yesterday. Though Thursday has come and gone, you can submit your own Throwback Thursday picture to become part of an exclusive Monsters University collage over at Pixar’s Yahoo! Movies hub. In addition, you can follow the throwbacks on Twitter at #MonstersUTBT.

When you’re done, don’t forget to study up on your scaring over the weekend – we hear there’s a quiz next week.

Animated GIFs from PSY’s “Gentleman”

psy1
Here’s a new set of GIFs we created from the video for “Gentleman” by K-Pop artist PSY. “Gentleman” set a new Youtube record this last weekend by being viewed over 22 million times within the first 24 hours of its release, shattering the previous record of 8 million held by Justin Bieber’s “Baby.” Click below to see some of our favorite hijinks from the video, and make sure to head over to YouTube to watch the entire feature.
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Vertical Response’s Copywriting Cheat Sheet

Copywriting Cheat Sheet
Here’s an infographic from email service Vertical Response’s blog on how to write for various platforms on the web. Most of you likely have this drilled deep into your skull, but a quick refresher never hurt anyone.
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