Tag: augmented reality

NO AD | An app that turns subway advertising space into a secret gallery.

Advertisers have taken advantage of the MILLIONS of commuters using the New York subway system. From wall space to turnstiles, sponsors seem to know no limits to how they bombard you.
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Technology: Augmented Reality or How to Cross the Border Between Reality and Fantasy

We’re hearing more and more people talking about Augmented Reality (AR).
This technology juxtaposes in real time a virtual object onto our perception of the reality. It’s basically the dream of all gamers.
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