Tag: color

Fun Facts for Printing

Fun Facts for Printing

Have you ever noticed those little black crosshairs on packages? How about the dots or squares in different colors? These weird little symbols aren’t as out of place as you may think.
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Color of the Year: Pantone’s Zeitgeist Chroma

Pantone "color of the year" 2000 – 2012

Last month Pantone announced Tangerine Tango as the “color of the year” for 2012. Executive director of Pantone Leatrice Eiseman described the hue as “sophisticated but at the same time dramatic and seductive.” Great, but what made Tangerine Tango a better choice than Passionate Purple? Or Bombastic Blue? Or Requiem Red? Well according to Pantone, the chosen color is meant to act as a guide through which our culture’s current zeitgeist is being channeled.
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