Tag: digital advertising

Mobile Campaigns: A List of Networks

If you’re thinking about running a mobile campaign and don’t know where to start, here is a list of mobile networks that you might consider running your campaign on. Here is the list in alphabetical order to help you get some footing.
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Everything You Need to Know About Viral Videos: Part 1

You’ve seen it. Your friends have seen it. Even your parents have seen it. And to top it off, everyone around you seems to incessantly quote from it. It may be of a man crying after witnessing a double rainbow, or a kid who freaks out after a visit to the dentist, or even a deodorant salesman on a horse, but you (and everyone else) have watched it (some of us multiple times). Welcome to the world of viral videos.
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Writing: 5 Tips for Digital Copywriting

Copywriting for digital advertising is often a key part of online advertising features. While I’m not going to delve into specifics of different types of online features and advertisements, I thought I would share some of the different tips I’ve accumulated for copywriting.
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Resources: Google Grants for Nonprofits

Google AdWords are a great way to get your website and consequently your product and service noticed. Google AdWords are advertisements that appear on the right hand side of a Google search when relevant keywords are used in a search. Individuals and businesses have to pay to appear during these searches, but did you know that nonprofit organizations can apply for AdWords free of charge?
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