Animated GIFs from PSY’s “Gentleman”


psy1
Here’s a new set of GIFs we created from the video for “Gentleman” by K-Pop artist PSY. “Gentleman” set a new Youtube record this last weekend by being viewed over 22 million times within the first 24 hours of its release, shattering the previous record of 8 million held by Justin Bieber’s “Baby.” Click below to see some of our favorite hijinks from the video, and make sure to head over to YouTube to watch the entire feature.
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Film and TV General Topics Mobile Social Media:

Leap Motion Controller Unboxing



Today we received our Leap Motion Controller, a new motion detection product that allows you to control your computer in three dimensions with just hands and fingers. We’re excited about the possibilities we can dream up with the product and even more excited about starting to build them!

You can check out Leap Motion below:
Website
Facebook
Twitter
Google+

Marketing Technology:

Psy Reaches Major YouTube Milestone Gangnam Style



There’s a new king. This week a major milestone was reached. Psy’s ‘Gangnam Style’ sets the world record with more than 1 billion video views.

Social Media:

The Music Video in 2012


MIA Bad Girls
The role of music videos seems to have changed over the past couple decades. Television stations such as MTV, VH1, and BET have slowly pushed away their music video slots and replaced them with game shows, reality TV, and other similar programs. Music videos themselves are still being released on a daily basis, but now it’s mostly through the web using sites like YouTube and Vimeo. So how exactly has this changed things?
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General Topics Inspirations:

List: Successful YouTube Channels



As I discussed in my last post about YouTube advertising resources, YouTube is definitely the big dog in online video. Soon, I’m going to elaborate on what the YouTube platform has planned for the future as well as my thoughts on the proposed shift in media consumption, but first I thought I’d share a list of the some of the most successful channels on YouTube as a quick way of starting the conversation. These are not organized in any particular way and don’t show every single large channel, just a selection of some of the top performers. For a more detailed list, you can check YouTube’s own channels page or this unofficial list from VidStatsX.
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Advertising Content Development Film and TV General Topics Mobile Social Media Technology:

Resource: Advertising on YouTube



YouTube is a giant in online video. From its humble beginnings in 2005, it has quickly become one of the top destinations on the Internet for video content consumption. Advertising on YouTube can be advantageous for brands because it can reach targeted audiences or simply reach the whole of YouTube. No matter which way you decide to slice it, I thought I would put together a quick little guide to advertising on the video platform for the uninitiated to get you started.
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Advertising Marketing Mobile Resources Technology:

Everything You Need to Know About Viral Videos: Part 1


You’ve seen it. Your friends have seen it. Even your parents have seen it. And to top it off, everyone around you seems to incessantly quote from it. It may be of a man crying after witnessing a double rainbow, or a kid who freaks out after a visit to the dentist, or even a deodorant salesman on a horse, but you (and everyone else) have watched it (some of us multiple times). Welcome to the world of viral videos.
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Social Media: Some Cool Examples of Interactive YouTube Videos


Interactive videos are a great way to create interesting and innovative content for a company or brand. These videos generally a narrative where the user has a chance to influence the narrative of the story.

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Interactive Social Media:

5 Good Examples of YouTube Takeovers


Expendables Takeover

YouTube takeovers are an effective way to make a bold statement about a product or service. In general, a YouTube takeover appears to be a normal YouTube page but as the advertisement proceeds, the typical YouTube video viewing experience is drastically altered in some way.
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Content Development General Topics Interactive Social Media: